I’m a big believer in purchase power.  If you spend your money at Walmart, for example, then you support Walmart and all its practices regarding employees, the environment, its political stance, et al.  If you participate in a CSA (a local produce share box), then you support small farmers in your community and you’re saying yes to organic food.  When you support Kickstarter Campaigns like these, you are using your purchase power to support a cleaner earth, small business, and help to fight against big business and their own campaigns to capitalize off of the sexualization of women’s bodies.

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New York based gals Alexis and Jess, creators of the website Beauty Lies Truth are working to get the word (and the products) out about safe and healthy beauty products that are actually good for you and the environment.  It may come as a shock but the U.S. government isn’t doing the greatest job at protecting the public, and these gals are helping us to become better informed about what we purchase and put in and on our bodies.

Their Kickstart Campaign, titled #TRUTHBEAUTY is raising funds to purchase environmentally safe beauty products that you’ll be sent in the mail.

It is our mission to find the most conscious companies making safe, effective products, and then make those products affordable and accessible.

 Visit their website for DIY beauty tips and great articles on the whats and whos about the beauty products that you use everyday.

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Based in the UK, designer Hayat Rachi has created her feminist lingerie brand, Neon Moon, which is made by a woman, for real women in our varied sizes and shapes, and is raising funds to bring the brand to fruition.  Want to know what feminist lingerie could look like?  Check out the video here and to donate.  Made from from highly renewable bamboo, the lingerie is said to be comfortable, antibacterial, and just from the sight of it, really cute and stylish.

Personally, I am in love with this bra.